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Aaron Radin

Men
May 7, 2024
Biffa Become The First Official Sustainability Partner of The British Basketball League

The British Basketball League has announced it will be joining forces with Biffa, the UK’s leading sustainable waste management company, to champion greener, cleaner communities, helping them to reduce waste and protect the environment. Welcoming Biffa as the Official Sustainability Partner of the League over the next three years, the partnership will see clubs and…

Men
December 22, 2023
League Team Up With Fubo Sports To Stream Across North America

The British Basketball League has secured a streaming partnership with Fubo Sports – a leading sports-first TV streaming platform – to bring British basketball action to further audiences across the United States and Canada. Under this agreement, the live and free TV network from FuboTV will stream a selection of weekend games as part of…

Men
December 21, 2023
League Hall of Fame Launched

The British Basketball League today announced the launch of its first-ever Hall of Fame, which will honour and recognise individuals from all eras of the Men’s and Women’s Leagues who have made a significant contribution to the sport in the UK. The first inductees into the Hall of Fame are set to be announced alongside…

Men
December 1, 2023
League Nets Deal with Biggest US Broadcaster YES Network

British Basketball League games will be shown on the most-watched regional sports network in the United States, the YES Network. Continuing the growth of its global programming partnerships, the League will be joining the on-screen line-up of exclusive regional television home to the MLB’s New York Yankees, NBA’s Brooklyn Nets and WNBA’s New York Liberty. British Basketball…

Men
October 25, 2023
British Basketball To Beam Coast To Coast

British Basketball League action will be beamed right across the United States from the East coast to the West in a ground-breaking coverage deal with NBC Sports Regional Networks. Through the partnership, basketball fans in the San Francisco Bay Area, Chicago and Philadelphia will now have the opportunity to enjoy our top-tier British basketball action. The…

Men
October 19, 2023
British Basketball’s New Era In New England

The British Basketball League has announced a ground-breaking partnership with New England Sports Network (NESN), furthering the global reach of British basketball and providing sports fans in the New England region with unparalleled access to the sport for the 2023/24 season. This deal represents a significant step forward for the league in reaching a new…

Men
December 5, 2022
BBL Announces Aaron Radin as New CEO

Following an extensive recruitment process carried out by the board of directors at the British Basketball League (BBL), Aaron Radin has been announced as the new Chief Executive Officer. The appointment signals the league’s intent to drive commercial success and build its fan base and comes at a crucial moment for the BBL as the…