A brand-new initiative bringing together North East businesses to support the Newcastle Eagles Women has been launched.

‘The W Club’ unites local business leaders who are pledging both financial and strategic backing to the team for the 2025/26 season and beyond.

The founding group is working closely with the Eagles to create a supporter ‘Club’ that will offer a range of benefits for businesses, while helping raise the profile of the team and all women’s sport in the region.

“This is about more than sport – it’s about visibility, opportunity and community”, said Sophie Milliken MBE, CEO at Moja and W Club founding member.

“We’re proud to come together to back Newcastle Eagles Women and demonstrate what’s possible when business gets behind the next generation.”

Businesses joining the Club will gain access to an exclusive launch event in early September, family tickets to the team’s first home game on Sunday 21st September, and opportunities for brand exposure and community involvement.

The initiative also aims to support outreach into grassroots sport and STEM, inspiring more young women to get involved.

Dan Black, Newcastle Eagles Sales and Communications Manager, said: “We’re thrilled to see the business community rally behind the Eagles Women.

“The W Club is already creating a buzz, and we can’t wait to build on this momentum as the season begins.”

A limited number of places in the W Club are now open to other businesses and supporters who want to get involved, with sign-up options available from the Eagles website.

Carl Swansbury, Partner at Ryecroft Glenton and W Club founding member, added: “Whether you’re a small business or a major employer, this is your chance to give back and stand up for women in sport. We’re inviting others to join us.”

Find out more information and how to join The W Club at newcastle-eagles.com/wclub